Cookie Policy

    This Cookie Policy describes how Staples Europe B.V., principal place of business located at Hoogoorddreef 62 1101 BE Amsterdam The Netherlands and with registered seat in Amsterdam, registered in the Trade register of Amsterdam under number 33272226 (“Staples”, “we” or “us”) uses cookies and similar technologies to collect and store information when you visit our websites www.staplesadvantage.eu ("Website") or receive e-mails from us. For additional information on our privacy practices, please visit our Privacy Policy.

    Our Policy concerning Cookies, Pixel Tags and Java Script Tags
    Our Website uses session and persistent cookies as well as pixel tags and/or java script tags to collect and store certain information about you. A cookie is a small piece of data that is sent to your computer and/or device (hereinafter both called “computer”) from the Website and stored on your computer’s hard drive and when you access our Website, cookies that are placed on your computer will send information to the party that has placed the cookie.

    Session cookies are necessary for example to keep you logged in during your visit to the Website and they disappear from your computer when you close the browser. Persistent cookies remain on your computer after the browser has been closed, but can be deleted at any time through your browser settings.

    Cookies can also be categorized as 'first party cookies' and 'third party cookies'. First party cookies are cookies that are served directly by us to your computer and are used only by us to recognize you when you revisit the Website. Third party cookies are served by an independent service provider on behalf of us and can be used by such third party service provider to recognize you when you visit our Website or other third party websites. While we may grant third party service providers access to the Website to place these cookies on users’ computers in compliance with applicable laws as described in this Cookie Policy, we do not retain control over the information gathered by the cookies, nor do we retain access to that data. This information is controlled wholly by that third party service provider in accordance with their respective privacy policy. Pixel tags can also be used in emails you receive from us. To learn more about cookies, please visit: www.allaboutcookies.org or www.youronlinechoices.eu.

    By using our website, you consent to the usage of the non-transactional cookies and pixel tags/java script tags as described in this Policy, unless you opt-out by preventing such use by adjusting the technical settings of your computer as described below:

    How to disable or delete cookies
    If you want to prevent your browser from accepting cookies, if you want to be informed whenever a cookie is stored on your computer or if you want to delete cookies from your computer, please make the necessary changes in your Internet browser settings, typically under the sections “Help” or “Internet Options”. See links below:

    Internet Explorer: http://windows.microsoft.com/en-gb/internet-explorer/delete-manage-cookies#ie=ie-9
    FireFox: https://support.mozilla.org/en-US/kb/delete-cookies-remove-info-websites-stored
    Chrome: https://support.google.com/chrome/answer/95647   
    Safari: https://www.apple.com/legal/privacy/en-ww/cookies/


    If you disable or delete cookies in your Internet browser settings, you might not be able to access important functions or features of this Website, you will be required to re-enter your log-in details and your use of the Website may be limited. Please note that if you clear all cookies on your browser, or use a different browser or computer, you will need to complete the opt-out procedure again. To opt out from flash cookies, please click here: www.adobe.com/privacy/opt-out.html .   

    Purposes of Cookies, Pixel Tags and Java Script Tags
    This Website uses the following Cookies, Pixel Tags and Java Script Tags for the purposes described below:

    Staples Cookies (First Party Cookies)

    • Staples uses session cookies to store the products selected in the shopping basket and to keep you logged in during your session, if you have logged into the Website as a registered user. The session cookies store the relevant information together with your IP address and the Cookie ID. These session cookies are transactional cookies necessary for the usage of the Website and do not require your consent.
    • Staples may further use a persistent cookie to remember your login details so that you do not have to re-enter your login details each time your return to the Website. This function will only be activated if you check the box below the login window notifying you of this function.
    • Staples may also place a persistent cookie the first time you come to our Website in order to recognize you as a visitor and whether you visited the consumer or business customer online shop. This cookie is updated with a time/date stamp each time you return to the Website and stores information on which products you have viewed in order to personalize the products displayed on the Website’s homepage based on your past interests. If you are a registered customer, Staples may place a persistent cookie that tracks the date/time of your visits, whether you have registered as a business or consumer customer, and that may be linked to your transactional data (as described in our Privacy Policy  in order to personalize the products displayed on the Website’s homepage based on your past order history.


    Third Party Cookies, Pixel Tags and Java Script Tags for Website analytics
    Third party website analytics companies such as Google Analytics and Omniture may use persistent cookies and pixel tags/java script tags to analyze your surfing behavior on and your visit to this Website as well as other websites enabling Staples to analyze the use of the Website and to improve the Website and the marketing campaigns of Staples.

    In particular, our Website uses the web analytics services Google Analytics, a service provided by Google, Inc. (“Google”), and Adobe Analytics (Omniture), a service provided by Adobe Systems, Inc. (“Adobe”). These services use cookies, which are text files placed on your computer, to help the Website analyze how users use the site. The information generated by the cookie about your use of the Website will be transferred to and stored by, in case of Google Analytics, Google, or, in case of Omniture, Adobe, on servers in the United States. Before the transfer, this information will be anonymized by removing the last octet of your IP address. Google or Adobe respectively will process this information on our behalf for the purpose of evaluating your use of the Website, compiling reports on website activity and providing other services relating to website activity and internet usage. Neither Google nor Adobe will link your IP address with any other data held by Google or by Adobe respectively. You may refuse the use of cookies by selecting the appropriate settings on your browser, however, please note that if you do this you may not be able to use the full functionality of this website. You may further opt-out of the collection of your usage data (including your IP-address) and the processing of the data by

    Google by downloading and installing the add-on for your current web browser from the following link: http://tools.google.com/dlpage/gaoptout?hl=en, and
    Adobe by downloading and installing the add-on for your current web browser from the following link: http://www.adobe.com/privacy/opt-out.html.


    Third party advertising and retargeting
    Our third party advertising companies may place cookies or pixel tags/java script tags on some of the pages you visit on the Website. In case of Google Ad Words, a third party advertising service provided by Google, these cookies or pixel tags/java script tags are designed also to collect your IP address together with other usage related information (such as the products you visited, date and time of your visit, value in your basket) in order to analyze your interests and searches when visiting our Website and to serve you advertisements specifically tailored to your interests and searches when you are visiting our Website or other websites. You may opt-out of the collection of your usage data (including your IP-address) and the processing of the data by Google by downloading and installing the add-on for your current web browser from the following link: http://tools.google.com/dlpage/gaoptout?hl=en. Other third party advertising service companies used in connection with the Website do not collect, process or use personal data in connection with their services.

    The information collected through cookies and pixel tags/java script tags may be shared in aggregated form (in any event without IP address) with other third parties for purpose of managing and targeting advertisements and for market research analysis.

    Social Media Tools
    On our Website we offer Social Media Tools from social media providers such as Facebook, Google, LinkedIn and Twitter. If you choose to use these tools by activating a Social Media Tool, you may be sharing certain personal data with your friends and such social media providers. These sharing activities are subject to each social media providers’ privacy policies. In particular, we also offer Facebook Social Media Tools to allow Facebook to share information and friends' activities with its members while they are on our Website. For example, Social Plugins allow Facebook to show you and your friends' "Likes" on our product pages if you are logged into Facebook while visiting the Website. We do not retain control over the information gathered by these Social Media Tools, nor do we retain access to this data. This information is controlled wholly by the social media providers in accordance with their respective privacy policy. For more information please visit the respective social media providers’ websites.